Accor’s Pullman brand officially became Australia’s largest 5-star hotel brand on Thursday following the re-branding Sea Temple Resort & Spa Port Douglas.

It follows hot on the heels of the re-branding to Pullman of Sea Temple Resort & Spa Palm Cove earlier last week.

The two new additions bring the Pullman network to ten in Australia, making it officially, Australia’s largest 5-star hotel brand.

The rebranding will now see the two resorts known as Pullman Palm Cove Sea Temple Resort & Spa and Pullman Port Douglas Sea Temple Resort & Spa.

Simon McGrath, Chief Operating Officer of Accor Pacific said growing the Pullman resort collection was an important step in the brand’s expansion.

“The Pullman resorts in Palm Cove and Port Douglas are two of Australia’s finest and they will benefit considerably by being part of Pullman’s rapidly growing international 5-star network.

“We will be looking to grow the conference and incentive market into TNQ, as well as growing domestic leisure and international business into the region."

Mr McGrath hinted at Pullman's plans to help put Port Douglas back in the spotlight, and back into the minds of potential visitors.  

“It’s not all that long ago that US President Bill Clinton and celebrities such as Kate Hudson, Elle Macpherson, John Travolta and Tom Cruise put Port Douglas on the global map and we look forward

to playing a major role in reviving interest in both Port Douglas and Palm Cove.

"There is great potential in Asia with its growing market of upwardly mobile, experienced travellers, and with Pullman an increasingly prominent brand across the region, there is great opportunity to leverage that and drive future business into the region.”