UPDATE:

The 59-year-old Sunshine Coast man, Ian Robertson, who was reported missing in bushland near Cooktown has been located safe and well overnight.

A search and rescue operation, involving police, SES and a helicopter, was launched after Mr Robertson’s black 2006 Ford Falcon utility was located on Battle Camp Road on Monday.

A police spokeswoman today confirmed he had been located safe and well.

"Thank you to everyone who assisted in helping to find him," the police spokesperson said.

EARLIER:

Police hold concern for the welfare of a 59-year-old Sunshine Coast man who was reported missing in the Far North overnight.

A search operation is currently underway in the Cooktown area after Ian Robertson’s black 2006 Ford Falcon utility was located on Battle Camp Road around 2:00pm yesterday.

He was last seen four days ago taking what appeared to be camping gear out of the ute, which was parked near Battle Camp Road at the time.

A search has commenced involving police, State Emergency Services and a helicopter in the area where his vehicle was found.

Ian is described as Caucasian, around 170cm in height, with a proportionate build, dark brown hair and brown eyes.

If you have information for police, contact Policelink by providing information 24hrs per day at www.police.qld.gov.au/reporting or call 131 444.

You can report information about crime anonymously to Crime Stoppers, a registered charity and community volunteer organisation, via crimestoppersqld.com.au 24hrs per day or call 1800 333 000.