UPDATE - 4:45PM: Man dies following serious motorcycle crash

A man has died following a serious traffic crash in Ellis Beach earlier this afternoon.

Around 1.15pm, police were advised that a motorcycle had crashed on the Captain Cook Highway around two kilometres north of Ellis Beach.

The motorcycle rider, a 25-year-old man from Kuranda, was seriously injured and later pronounced deceased on the scene.

The Highway was blocked in both directions but traffic is now beginning to flow again.

The Forensic Crash Unit is investigating.

Anyone with information which could assist with this matter should contact Crime Stoppers anonymously via 1800 333 000 or crimestoppers.com.au 24hrs a day.

UPDATE - 4:30pm: One lane has been opened on Captain Cook Highway Ellis Beach following a serious motorcycle crash this afternoon.

Police will be directing traffic and urge drivers to be patient.

Police are on the scene of a serious traffic crash near Ellis Beach.

Around 1.15pm, police were advised that a motorcycle had crashed on the Captain Cook Highway around two kilometres north of Ellis Beach.

The motorcycle rider has been seriously injured and is receiving medical treatment.

The Highway is blocked in both directions and will be closed for some time.Drivers are encouraged to avoid the area.

The Forensic Crash Unit is investigating.

Anyone with information which could assist with this matter should contact Crime Stoppers anonymously via 1800 333 000 orcrimestoppers.com.au 24hrs a day.